Goodyear SWOT Analysis

Goodyear SWOT Analysis STRENGTHS coat Product diversity compress along market coverage An the Statesn company International perfect(a) gross sales Generally increasing sales revenue enhancement since 1991 Brand recognition Brand loyalty Reduction in debt since 1991 Introduction of sunrise(prenominal) eat up lines The Blimp P/E proportionality The creative activity?s No.

1 tire manufacturer Patents: 2,903 Trademarks: 5 WEAKNESSES Size Declining stock price network sales Dealer contracts that my be inhibiting Internet sales Layoffs gross sales dec lines in Europe, Asia, Latin America OPPORTUNITIES sensitive international markets: China, India, Russia New international markets: Internet sales R&D expendituresinnovations THREATS argument: Internet sales in large quantities club stores (tire sales) Bridgestone make Continental Michelin Pep Boys (auto profit stores) Midas (auto service stores) Auto partition off (auto service stores) Independents OVERVIEW OF STRENGTHS Size still matters and Goodyear has size. Its 1999 sales were $12,...If you want to yield a full essay, order it on our website: BestEssayCheap.com

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